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The directors of Buy Energy Online approached us to help them with a complete new name and brand.

The new name and brand was in response to increasing client demands for assistance with energy market complexity arising from climate change.

We produced a modern, clean and considered identity which used dramatic imagery with bespoke filters to create a strong and forward thinking look and feel.

Portrait photography
Colour palette and typeface

Throughout the re-branding process, Parallel were great to work with. With the new name and visual look, it opened new doors for us in the competitive energy market.

Derek Myers
Director, Beond